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Amazon is Suing 1,000 Fake Five-Star Reviewers

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As well as promising the entire world in a FedEx box, Amazon also trades on the quality of its reviews. So it’s actually not that surprising that the company is taking 1,114 unknown reviewers to court.

http://Gadgetgawker.com/amazon-is-star…

It’s not the first time
that Amazon has taken legal action against fake reviews: back in April, it sued a bunch of websites that offered fake five-stasr reviews. But this time, it’s going after the reviewers themselves.

The lawsuit targets 1,114 ‘John Does’ who were selling a five-star review service for $5 on Fiverr. The company claims that it conducted an investigation, where it found people offering fake reviews, and using multiple IP addresses to avoid detection by Amazon.

The problem certainly exists-‘amazon reviews’ autocompletes suspiciously quickly on Fiverr-but whether or not Amazon actually achieves anything (or finds anyone) from this lawsuit is a wholly different matter.

[BBC]

Contact the author at chris@Gadgetgawker.com.

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